Conference time.

Logo design and final product

Sure, Colorado has mountains and rocks and streams and stuff. But Denver is the 19th largest city in the US.

It’s bigger than Boston. It’s bigger than Baltimore.

The logo takes earthy colors and shifts them a quarter turn to make them more vibrant and metropolitan.

Then add a tagline that references mountains. And make sure to put graphic mountains in the background. Then change the tagline a few times, change the date of conference, and we’re there.

Art direction of conference logo and color palette. Proposed execution on different imagery, collateral and swag.